Recap: Mountain Standard Holiday Pop-Up

Just because it’s winter doesn’t mean we’re slowing down on doing local pop-ups and events. The setting: Mountain Standard’s rad flagship store, nestled along Boulder’s famous Pearl Street shopping district. It’s Christmas Eve-Eve, the sun is shinning, and shoppers are hunting for unique delights to grace the stockings of their loved ones.

The story of this epic collaboration begins on a hot day in August. It was Saturday at Velorama, and we shared our cold brews with the good people of Mountain Standard— fellow Denver Flea vendors and purveyors of legit outdoor gear and apparel. They loved our brews. Fast-forward a few months later and they’re opening their flagship store in Boulder. With holiday shopping in full swing, we had an idea: let’s do a pop-up. We’d provide caffeinated inspiration to holiday shoppers, and Mountain Standard would provide a stage for us to introduce our coffees to the people of Boulder. Boom!

Needless to say, it was a fantastic day. Andrew served-up endless samples of delicious craft coffee, and the awesome staff at Mountain Standard welcomed us with open arms. We featured our Mint Melt-Away cold-brewed for 20 hours via our Cold Brew Bags, and our Beach Bum Blondie freshly prepared via French press. We also debuted a our mini pop-up setup, perfectly sized and outfitted with all the essentials. At 4ft wide, we can take this setup pretty much anywhere– and we intend to.

If you haven’t been to the Mountain Standard shop, I highly recommend dropping by– they’ve got a well-crafted collection of gear, apparel, and goods, and create a welcoming vibe with perks like bloody mary’s and tasty bites to savor while you peruse the store.

All said, it was a successful day and we’ll definitely be back soon.

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